Monday, February 15, 2010

Horseshoe Casino to Host First Annual Celebrity Texas Hold ‘Em Poker Tournament Benefitting the Bo Jackson Give Me A Chance Foundation
First Place Winner Receives $15,000 Cash Prize and Seat at 2010 World Series of Poker® Circuit



Chicago, IL (February, 2010)
The Bo Jackson Give Me A Chance Foundation will hold the First Annual Celebrity Texas Hold 'Em charity tournament hosted by the all-new $500 million Horseshoe Casino, located just 20 minutes from downtown Chicago. Early registration begins at 4:30 p.m. and tournament play starts promptly at 6:00 p.m. on Thursday, Feb 18, 2010 at Horseshoe’s state-of-the art entertainment facility, The Venue, a previous site of the World Series of Poker® Circuit Events.

This public event is a rare opportunity to play "tournament style" Texas Hold ‘Em poker and rub elbows with select TV stars and sports celebrities alike, including professional athletes, recording artists, actors, radio and TV personalities.

To date, confirmed Bo Jackson GMAC Texas Hold 'Em celebrity participants include:

  • Richard Roeper - Chicago Sun-times entertainment reporter / “At the Movies with Ebert & Roeper”
  • Jason McKie - Bears player
  • Michael Bennett - Former Heavyweight boxer, Represented U.S. at 2000 Olympics
  • Todd Schultz - “Jerry Springer” & “Steve Wilkos” show
  • Fres Oquendo - NABA / WBC Latino Heavyweight Champ, “Battle for the NABA Title” Main Event Fighter at The Venue on Saturday, February 20th
  • Richard Dent - Former NFL player / ‘85 Super Bowl Bears
  • Damon Williams – Comedian, Hosted BET’s “Comic View,” HBO’s P. Diddy’s “Bad Boys of Comedy,” host of many episodes of “Showtime at the Apollo”
  • Dr. Ian Smith - Medical/Diet expert on hit show “Celebrity Fit Club,” has also been featured on “The View” as well as numerous TV and radio shows. Best selling fitness/nutrition books and founded “The 50-million Pound Challenge.”
  • Montell Griffin - Light Heavyweight boxer, Former 1992 Olympian, Two-time Former Light Heavyweight World Champ

Event registration tickets for spectators and players are $75 which includes drinks, a buffet dinner in The Venue, and up-close tournament viewing and can be obtained through www.givemeachancefoundation.org <http://www.givemeachancefoundation.org> or The Venue box office, 219-473-6060. Tournament buy-in for players is an additional $300 available for purchase on-site. In addition, all guests will be included in a Horseshoe drawing for a variety of prizes as well as be able to participate in an extensive silent auction and photo opportunities with the stars.

The top poker player will win a $15,000 cash prize, plus a seat at the 2010 Horseshoe Casino World Series of Poker® Circuit Event at Horseshoe Casino Hammond (a prize worth an estimated $5,200). Net proceeds from this event will benefit the multiple youth programs offered by the Bo Jackson Give Me A Chance Foundation.



“We are thrilled to support Bo Jackson with his Give Me A Chance Foundation,” notes Joe Branchik, Vice President of Marketing, Horseshoe Casino. “Horseshoe is happy to host a poker tournament benefitting such a great cause and we know it will be a success.”


"We will have poker players and celebrities from around the country to play in this tournament," says Bo Jackson, GMAC Founder. “It's for a terrific cause benefiting underprivileged youth with a variety of sports and educational programs that guide disadvantaged kids through the challenges of achieving successful personal and professional growth. I am very pleased at the extensive participation and generous support our foundation has received for this event."

For those unable to attend this celebrity charity Texas Hold 'Em event, but wish to make a donation, please visit www.givemeachancefoundation.org <http://www.givemeachancefoundation.org> for details and additional foundation information.

About The Give Me A Chance Foundation
The Give Me A Chance Foundation was created by Bo Jackson. Bo's outstanding athletic career as a Heisman Trophy winner and prolific two-sport professional athlete are a reflection of his belief in the power of sports to transform lives. After retiring from professional sports, Bo completed his college degree and has become a successful businessman. His endeavors include senior executive roles as Director of the Burr Ridge Bank & Trust, President of Bo Jackson Enterprises and CEO of Bo Jackson Elite Sports.

From the beginning, the cornerstone of Bo's vision was to establish a charitable organization dedicated to enhancing the lives of minority youth by actively supporting educational and athletic programs that guide disadvantaged kids through the challenges of achieving successful personal and professional growth. The driving force behind Bo's dream was to "Give Back"....give back the time, understanding and guidance so many underprivileged kids never have the chance to experience. The GMAC Foundation has been the driving force to make Bo's dream a reality. Through proper training and interactive programs, GMAC staff has positively impacted the lives of hundreds of disadvantaged children through the participation in sports and related activities. Every Foundation member and supporter is personally driven to develop important character traits and lifelong values in kids that will permanently shape their future.


About Horseshoe Casino
The all new $500 million Horseshoe Casino, a Harrah's Entertainment, Inc. property, just 20 minutes from downtown Chicago is the premier entertainment and gaming destination in Chicagoland. Where legendary gaming lives on, Horseshoe boasts more than 350,000 square feet with over 3,000 slot machines, over 100 table games, the largest poker room in the Midwest, and more. The Venue at Horseshoe Casino is proud to offer the ultimate concert and entertainment destination. In conjunction with AEG Live and created by the award-winning designers of Sceno Plus, The Venue offers a premier experience in a flexible space that can hold up to 3,300 guests. Dining elegance is not overlooked and guests can choose from a variety of dining options including; Jack Binion's Steak House which overlooks Lake Michigan and recent winner of the 2009 Wine Spectator Award of Excellence, around-the-globe variety at the Village Square Buffet, a taste of Chicago at Benny's Pub and Eatery, and scrumptious fare at J.B.s Gourmet Deli. For more information, please visit: www.chicagohorseshoe.com <http://www.chicagohorseshoe.com/> .

About Harrah’s Entertainment, Inc.
Harrah's Entertainment, Inc. is the world's largest provider of branded casino entertainment. Since its beginning in Reno, Nevada, nearly 70 years ago, Harrah's has grown through development of new properties, expansions and acquisitions, and now owns or manages casinos on four continents. The company's properties operate primarily under the Harrah's, Caesars and Horseshoe brand names; Harrah's also owns the London Clubs International family of casinos. Harrah's Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. For more information, please visit: www.harrahs.com <http://www.harrahs.com/>

Must be 21 or older to gamble. Know when to stop before you start.® Gambling problem? Call 1.800.9.WITH.IT. ©2010 Harrah's License Company, LLC.

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